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Overview of Product Advertising Api
Amazon has developed a world - class web service that millions of customers use that millions of customers use every day. As a developer, you can build Product Advertising Api applications that leverage this robust, scalable, and reliable technology. You get access to a lot of th data used by Amazon including the items for sale, customer reviews, sellews, as well as most of the items for sale, customer reviews, seller rviews as well as most of the functionality you see on Amazon.com, such as finding items, displaying customer reviews, and product promotions. Product  advertising APi operations open  the  doors to Amazon's  databases  so that you can take advantage of amazon's sopisticated e-commerce data and functionality. Build your own web store to sell Amazon items or your own items.

Best of all, Product Advertising Api is free. By signing up to become a Product Advertising Api developer you join the tens of thousands of developers who are already realizing financial gains by creating Product Advertising Api - driven applications and web stores.
 Best of all, Product Advertising Api is free. By signing up to become a Product Advertising Api developer, you join the tens of thousand  of developers who are already realizing finalcial gains by creating Product Advertising Api - driven applications and web stores.

What's new in Product Advertising API 5.0

On a high level, Product Advertisting API 5.0 offers following new features:
- Ease of integration: Out of the box SDKs in popular languages for easy integration and adoption. The SDKs takes away all the  heavy lifting of signing of signing the request, request serialization
- Lighter Slimmer and Faster: Pa - api 5.0 is built from ground - up to offer faster respone times and users Resource over ReponeseGroups used earlier: Pa - api 5.0 supports the lighter and slimmer JSON format over XML supported earlier
- Better Customer Experience: 
Pa - api 5.0 offers features consitent with Amazon retail like LanguageOfPrerence Compatibilty, PrimeExclusive eligibility, Multiple and intuitive Sales rank information in context of a particular BrowseNode 

Audience

This guide is intended for developers who want to build an e-commerce storefront that sells items listed on Amazon.com, or an application that helps others build e-commerce storefronts.

Required Knowledge and Skills

Use of this guide assumes you are familiar with the following;
- JSON (For an overview, see W3 schools Json introduction)
- Basic understanding of http methods, specifically post as product adventising api users post  (for an overview, see http methods)
- Basic understanding of web services (For an overview, see Json web  services).
If you are a Amazon Associate and are looking for genera information, see Amazon Assciates Tools for Every Site.


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